We’re proud to announce the addition of Ruskova Vodka to the Canopy family. Ruskova vodka is distilled six times, bottled and imported straight from the source, Russia.
Based on the insight, “Always a Reason,” we repositioned Ruskova from a brand that focused on its Russian heritage, to one that is all about transforming life’s most mundane moments into everyday celebrations.
The new positioning was developed into a campaign that will be activated across print advertising, POS, online and more.
POSTED IN Advertising, Branding, Clients |Always a reason
