Tag Archives: creativity

Digital Networking: Food For Thought

Food for Thought

Introducing ‘Food for Thought’, an exclusive global sharing network for Pepsi Foodservice International. Our goal when developing this new platform was to create access across the globe between markets, and to inspire creativity and innovation. PepsiCo now has the ability to share ideas, creative assets and best practices in real-time, taking collaboration to a whole new level. Along with robust search capabilities, ‘Food for Thought’ is a powerful enabler of networking and idea sharing dedicated to building global partnerships, while creating continuity for their brands worldwide.

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Events: The Perfect Pair

PepsiCo

As part of their annual marketing planning meeting, we teamed up with PepsiCo to create highly memorable installations for their foodservice partners. Attendees were reminded of this proud partnership and how committed PepsiCo is to being the ‘perfect pairing.’ Each installation showcased creativity with branded elements (video, posters, t-shirts, coasters, neck hangers) and encouraged interaction with attendees through a mixology station and product sampling.

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